About the Journal

The Pijar Journal of Business and Management (PJBM) is a specialized peer-reviewed journal published under the umbrella of the Pijar Multidisciplinary Research Journal. Officially established in January 2026, the journal is managed under the legal entity PT Pijar Cendekia Nusantara.

PJBM serves as an Open Access scientific publication platform, utilizing the Open Journal System (OJS) to ensure the seamless and widespread dissemination of knowledge in the fields of business and management.

Since its inception, Pijar has been committed to maintaining global publication quality standards through:

  • The application of a Digital Object Identifier (DOI) to each published article.
  • The use of internationally standardized manuscript templates.
  • The regular refinement of its Author Guidelines to ensure linearity and scientific up-to-dateness.

In its management, PT Pijar Cendekia Nusantara opens strategic collaboration opportunities with various universities, research institutions, and professional associations at national and international levels to expand the journal's reach and scientific impact.

Focus & Scope

Publication Frequency: The journal is published bimonthly (six times a year) in January, March, May, July, September, and November.

PJBM welcomes original research articles, literature reviews, and case studies. The scope covers:

  • 1. Marketing Management:
    Consumer behavior, digital marketing strategy, branding, and customer relationship management.
  • 2. Human Resource Management:
    Organizational behavior, leadership styles, talent acquisition, and employee engagement.
  • 3. Financial Management:
    Corporate finance, behavioral finance, investment analysis, and financial markets.
  • 4. Operations & Supply Chain Management:
    Logistics, supply chain sustainability, and operational efficiency.
  • 5. Entrepreneurship & SMEs:
    Business innovation, start-up management, and small-medium enterprise development.
  • 6. Strategic Management:
    Corporate strategy, business ethics, CSR, and Good Corporate Governance (GCG).
  • 7. International Business:
    Cross-cultural management, global trade, and multinational business strategies.
Indexed In
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